Poslechovost

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RadioProjekt I.+II.2014

Výsledky udávají poslechovost WR (weekly reach – týdenní) a DR (daily reach – denní) v tisících. Pro zajímavost jsou uvedena celková čísla poslechovosti rozhlasových sítí.

EXKLUZIVNÍ ANALÝZY POSLECHOVOSTI

RadioProjekt II. Q + III. Q 2011:
ANALÝZA DENNÍ POSLECHOVOSTI: Rádio Zlín na nejhorších číslech v denní poslechovosti v historii
ANALÝZA TÝDENNÍ POSLECHOVOSTI:V absolutních číslech nejvíce posilují Beat a Frekvence 1
K TÉMATU: Reakce rádií na aktuální výsledky RadioProjektu II.+III.Q 2011

RadioProjekt I.+II.Q 2011:
ANALÝZA TÝDENNÍ POSLECHOVOSTI: MMS upevňuje pozici na trhu, Beat skočil výrazněji kupředu
ANALÝZA DENNÍ POSLECHOVOST: Wave prakticky bez posluchačů, regionální rádia většinou posilují
ANALÝZA: Expresradio největším skokanem v délce poslechu

RadioProjekt IV. Q 2010 + I. Q 2011:
ANALÝZA DENNÍ POSLECHOVOSTI:  Situace v regionech je vyrovnaná
ANALÝZA TÝDENNÍ POSLECHOVOSTI: Celoplošné stanice meziročně posilují, od minula mírně klesají
ANALÝZA: Struktura podle věku a pohlaví
ANALÝZA:Posluchači tráví se svým rádiem téměř 3 hodiny

RadioProjekt III.+IV.Q 2010:
ANALÝZA DENNÍ POSLECHOVOSTI: Nejvíce rostou celoplošná rádia
ANALÝZA TÝDENNÍ POSLECHOVOSTI: Mnohá rádia dosáhla dlouhodobého maxima
ANALÝZA (ATS & AQH): Zásah v průměrné čtvrthodině se mění spíše u celoplošných stanic
ANALÝZA: Poslechovost podle velikosti obcí

RadioProjekt II.+III.Q 2010:
ANALÝZA TÝDENNÍ POSLECHOVOSTI: Blaník předstihnul ČRo 1 – Radiožurnál
ANALÝZA DENNÍ POSLECHOVOSTI: Černá Hora s historicky nejvyššími čísly
ANALÝZA: Průměrná doba poslechu v Praze a okolí většinou stoupá, v dalších regionech kolísá
ANALÝZA: Poslechovost podle velikosti místa bydliště

RadioProjekt I.+II.Q 2010:
ANALÝZA TÝDENNÍ POSLECHOVOSTI: V poslechovosti nezůstal kámen na kameni, nováčci nastupují solidně
ANALÝZA DENNÍ POSLECHOVOSTI: I v denní poslechovosti pozorujeme meziroční pokles
ČLÁNEK K TÉMATU: Rádio Samson vypnulo vysílače, přesto má 13 tisíc posluchačů
ANALÝZA: Další ukazatele poslechovosti – ATS a AQH
ANALÝZA: Poslechovost podle velikosti místa bydliště

Přečtěte si další články k RadioProjektu:
DENNÍ MĚŘENÍ POSLECHOVOSTI? ARO chce měřit poslechovost celoplošných stanic
RADIOTV INFORMUJE: Statistika v praxi aneb úvod do výběrových šetření

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